Local SEO expansion mock · example data · Brightwater Plumbing is fictional

Local SEO expansion: every screen, and the journeys between them

Example data for Brightwater Plumbing, a fictional Austin plumber, inside the theStacc app. 47 screens; 42 are tagged Needs backend work. The whole expansion is new backend work; the tag marks screens that also need a scheduled job, a third-party API or a model call. Click a screen to open it; each page has Prev and Next for its journey and a link back here. Nothing here is connected to a real account.

Skim all screensShort version One at a time with arrow keys or Play, or all on one page

What this shows

11. Conversion: the free scan and the upgrade

What a prospect sees with no login. The paywall sits on the work, not on the diagnosis.

CV01Free scan startNeeds backend workPublic scan job: maps SERP at 9 points, profile, organic SERP, reviewsCV02Free scan resultNeeds backend workScan scoring; default job value table per industryCV03Paywall on the workNeeds backend workPlan entitlement on scan rowsCV04Free scan result on a phoneCV05Agency shared scan linkNeeds backend workShareable signed link, agency branding

22. This week: one queue sorted by money

AQ01This week: one queue sorted by moneyNeeds backend workQueue table, opportunity calculation, ranking across features, weekly refreshAQ02Action detail: link /drain-cleaning to /repipeAQ03Account manager approvalsNeeds backend workApproval states per draft, approver role, audit logAQ04Round Rock: a short weekAQ05Monday digest on a phoneNeeds backend workWeekly digest sender, fixed line order, deep links per line

33. Profile audit, suspension risk and the change monitor

Nothing writes to the profile. Proposals are confirmed; name, address and category are never queued in the same week.

PA01Profile audit, AustinNeeds backend workPack category comparison per money keywordPA02Website field and booking linkNeeds backend workMobile final-URL check; canonical host checkPA03Suspension riskNeeds backend workRisk rules engine over D1 and D8PA04Change monitorNeeds backend workDaily snapshot diff, Google-updated fields, alert emailPA05Refusal: name, address and category in one weekNeeds backend workEdit-history window check per locationPA06Confirm: add 3 secondary categoriesNeeds backend workProposal record with confirmed-by and timePA07Profile status and appeal packNeeds backend workStatus detection; private document store

44. Money pages: one service, one page

MP01Money services mapNeeds backend workService-to-URL map from the website audit crawl and Search ConsoleMP02Striking distanceNeeds backend workWord-on-page count from the crawl; Search Console query to URL join; model drafts the outline onlyMP03Cannibalisation: water heater replacementNeeds backend workBlog vs service page detector on Search Console ranking URLsMP04Internal link suggestionNeeds backend workInlink counts and click depth from the website audit crawlMP05City page gateNeeds backend workJobs and reviews by city join; city-swap similarity check on the builder's draftMP06Builder work order: water heater replacement pageNeeds backend workWork-order handoff to the website builder; post-publish check reads the website audit (raw HTML, robots.txt)

55. After the job: reviews and photos

RV01Review velocity vs the packNeeds backend workCompetitor review polling, weekly seriesRV02Reply queue with a 48-hour timerNeeds backend workReply SLA timerRV03Reply draft: Ana Castillo, 2 starsNeeds backend workPhrase lint list; human-clicked publish through the reply endpointRV04What customers sayNeeds backend workMining job over our reviews and competitor review textRV05Deleted reviews and burst watchNeeds backend workDaily review-ID diff; burst detectorRV06Ask queue with the review clockNeeds backend workAsk clock from jobs dataRV07WhatsApp review ask to Marcus BellRV08Owner reply nudge on the phoneNeeds backend workPush notificationsPH01Photo inboxNeeds backend workInbox storage per location, EXIF city read then stripped, 14-day photo age nagPH02Tech photo uploadNeeds backend workNarrow tech role (upload only), upload API, EXIF city lookup and stripPH03Post queue with a publish gateNeeds backend workPublish gate replacing posting_mode autopilot (O8), post link checker, body lint

66. Listings, links and competitors

NL01One NAP, eight listingsNeeds backend workListing fetch per URL, field diff, last-good cacheNL02Fix Yelp phoneNeeds backend workRetry with backoff, last-good cache per listing, search by phone and old addressNL03Link gaps and mentionsNeeds backend workBacklink intersect against the pack top 3, domain classifier, brand mention searchNL04Competitors side by sideNeeds backend workWeekly pack competitor profile cache per money keyword

77. Ranks, outcomes, AI visibility and proof

ME01Geo gridNeeds backend workWeekly maps SERP job at 9 points for the top 5 keywords, history writesME02Pack vs organicNeeds backend workJoin of geo grid ranks and Search Console positions per keywordME03Profile outcomes, not connectedME0430-day proof reportNeeds backend workReport renderer (web and PDF), history store for grids and reviews, agency brandingME05AI visibility, monthlyNeeds backend workMonthly prompt runner per engine, citation store, cited-domain to listing join

88. Data connections and setup

DC01ConnectionsNeeds backend workConnection status registryDC02Connect Business Profile performanceNeeds backend workPerformance API scope and daily jobDC03Jobs importNeeds backend workCSV parser, job table, service and city matchingDC04Job value per serviceNeeds backend workJob value field on services